by Tim Patterson | Nov 20, 2013 | Event Marketing, Marketing, Social Media, Tradeshow marketing, YouTube
Roger Pike and I just completed a one-hour webinar this week on performing a Social Media Audit and creating a Social Media Policy. Every tradeshow marketer should be aware of these two critical pieces of the marketing puzzle. Social Media Audit: This portion of the...
by Tim Patterson | Nov 7, 2013 | Public Relations, SlideShare, Social Media, Tradeshow marketing, Video, YouTube
I must get two dozen webinar invitations a week. On average, I attend one or two a week. Some are useful, most are not that great. So is the webinar-as-promotion tool saturated? Overused? I suppose it depends on where you’re coming from. Many attend webinars,...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.