Last year I updated and converted two of my e-books to sell them on the Kindle platform as an experiment. I was curious to see if they would be well-received in that arena, plus I had never published anything on Kindle and it made sense to give it a try. After all, the two books, “101 Rules of Tradeshow Marketing” and “The QR Code Tradeshow Marketing Guide” had hundreds of downloads over the span of a couple of years.
I wouldn’t say converting them to Kindle was a big success, but I wouldn’t say it was a flop, either. Each ebook has gotten a handful of downloads. It’s a crowded field in Kindle-land these days, with seemingly everyone wanting to publish books there, and Amazon.com more than happy to accommodate.
They got many fewer sales than when I offered them as free downloads on this blog in 2009/2010. I don’t actively market them at this point, so that’s probably one reason. Plus, of course, they’re not free anymore!
But I feel they’re good books, and very helpful for what they are intended.
Feel free to check them out here:
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.