Natural Products Expo West is the biggest natural products tradeshow in the US, with some 3,000 exhibitors and 60,000 attendees. Yes, it’s the big time.
2014 will be my 12th consecutive year at the show. Many of my tradeshow clients have been exhibiting there for year.
For example, come see Aisle7 in booth 1668, gDiapers in booth 3605, Hyland’s at 1804 and of course Bob’s Red Mill at booth 3546.
One thing I like to do at Expo West and other tradeshows is check out the booths. There are thousands of them and with that many to look over, frankly, it’s a bit overwhelming! This year, however, I’m going to try something new. I’m going to take a look at a few dozen booths with the specific intent of seeing how they do in the TradeshowGuy Booth Performance Test!
If you’d like to have me subject your booth to the performance test, just tweet me at @tradeshowguy and I’ll be glad to swing by and take a look!