I first crossed paths with David Meerman Scott over a dozen years ago. Since then he’s written several books and been a keynote speaker at countless conferences, discussing the changing world of marketing and public relations. On this week’s TradeshowGuy Monday Morning Coffee, David joins me to talk about his just-released book, Fanocracy, co-written with his daughter Reiko Scott.
This week’s ONE GOOD THING. Actually, four of them!
Sometimes you have to give yourself permission to do something. You might be surprised to know that it’s harder than it sounds. On this week’s TradeshowGuy Monday Morning Coffee podcast/vlog, I dig into the concept of giving yourself permission to do – or not to do – creative things in your life.
It’s said, by people in the know, that everyone should have a platform. What exactly is a platform? And do you need one? Do you need more than one? In this week’s TradeshowGuy Monday Morning Coffee, I take a short look at platforms:
What are your blind spots? Well, sometimes it’s hard to identify blind spots because, well, frankly, you’re blind to them! Often you need help to learn your blind spots. Let’s take a look at blind spots on this week’s TradeshowGuy Monday Morning Coffee, along with a tradeshow tip of the week and this week’s One Good Thing:
Seth Kramer has been doing tradeshow and corporate magic presentations for decades, so he knows a thing or two about how it works. In this week’s TradeshowGuy Monday Morning Coffee, he share some of his experiences and hands out a tip or two:
The biggest challenge of tradeshow marketing, it seems, is to draw attendees to your booth. There are hundreds of ways to do that. On today’s TradeshowGuy Monday Morning Coffee, Sam Smith of Social Point joins me to discuss the many ways his company has devised to get people to stop at booths and stay engaged.