Starting with showing up regularly, there are a number of things that have made blogging worthwhile:
It’s Thanksgiving Week here in the USA. It’s also Black Friday Week, which is of course, the natural progression of Black Friday into a whole week long thing, but that’s another story. Given that it’s Thanksgiving Week, I thought I’d do a short podcast/vlog on a handful of things I’m very thankful for.
This week’s ONE GOOD THING: Jeff Tweedy’s book “How to Write One Song.”
When it comes to exhibiting internationally, you probably couldn’t find many people more experienced than Stephanie Selesnick of International Trade Information. In this week’s TradeshowGuy Monday Morning Coffee, Stephanie and I talked about what it takes to exhibit overseas, what barriers exhibitors typically run into, how it’s going during the pandemic and more:
This week’s ONE GOOD THING: Seth Godin’s new book “The Practice.“
CEO and co-founder of Anura, Rich Kahn, joins me on this week’s TradeshowGuy Monday Morning Coffee to talk about ad fraud. It’s one of the conversations where you keep learning stuff you didn’t previously know – which made it really worthwhile. I hope you find it the same way.
Find Anura.io here.
This week’s ONE GOOD THING: a new album coming in February from the Foo Fighters. They did a couple of songs over the weekend on Saturday Night Live. Here’s their new single:
It was an idea that I cribbed from David Newman of Do It Marketing: grab six great podcasts (or vlogs) from the recent past, and re-post them. But I took it a step further by picking some good snippets from each of them and doing a new vlog/podcast. Take a look:
Here are links to the full shows – all worth watching:
- April 27: Ken Newman – Magnet Productions/ and Robert Middleton – Action Plan Marketing
- May 18: Jay Gilbert – Label Logic
- June 1: Jonathan Tavss – Kaleidoko
- June 22: Brad Kleiner – Grounded by Cedar Root
- July 6: Marlys Arnold – ImageSpecialist
- Sept 21: Kevin Carty – Classic Exhibits
This week’s ONE GOOD THING: the return of Pac-12 football.
Follow these four simple steps to make sure you bring solid leads back to the office after the tradeshow is done.
A quick shout-out to Richard Erschik, who enumerated the five things you need to know in lead generation during a great podcast interview here.
Before we get to the insightful interview with Marlys Arnold of Exhibit Marketer’s Cafe, I test out a new Kimafun wireless microphone and explore my backyard. Because, why not? Then in the interview Marlys and I test the waters on what it will take to get back to a quote-unquote normal tradeshow world. Take a look:
Check out Exhibit Marketer’s Cafe here.
ONE GOOD THING: a trio of rare Beatle photographs that I share.
Subscribe to our YouTube Channel Tradeshow Marketing here, where the vlog version of the podcast appears weekly.
A short week. A holiday. A quick check-in. How’s your week going?
Mentioned in the show:
PlaceLyft: modular office designs and retail environments
This week’s ONE GOOD THING: Schitt’s Creek
Here in the time of the COVID-19 Coronavirus Pandemic, there is a growing need for systems that support keeping health workers healthy, keeping patients isolated and helping the average citizen clean and healthy.
Classic Exhibits, one of our main suppliers, took a close look at the current needs and with a little creativity came up with some items that look to fit the bill.
Gravitee Medical Pods
Medical pods have been set up across the country. Imagine how quickly some areas have needed them. These pods need to isolate patients and set up quickly. With Gravitee’s tool-less quick set-up, hard Sintra walls, and the fact that they ship flat, make them a good option for administrators and health professionals. Check out the information sheets here and download the PDFs below.
Hand Sanitizer Stations
You’ve seen them in grocery stores, malls, offices and more. People everywhere are concerned about their cleanliness. They’re washing their hands frequently, and when soap and water isn’t readily available, a hand sanitizer station often is just what is needed.
Download the PDFs here:
With everyone cooped up, climbing the walls and hoping for a little human interaction, it’s not hard to expand your boundaries a bit. Which means I spent some time coming up with a list, thanks to a little help from Facebook friends and digging into albums and CDs, for the coronavirus. Give a listen!