It seems like almost every tradeshow exhibit has a big video screen these days. But what about the content? How do you create content that is actually seen and delivers a message that’s critical to your brand amidst the chaos of a tradeshow floor? On this week’s TradeshowGuy Monday Morning Coffee, I chat with Holly Paige of Wave One Films in the Portland area about how to approach creating video for tradeshows:
Check out Wave One Films.
And this week’s ONE GOOD THING: Meshell Ndegeocello’s “Ventriloquism,” from last year. (NPR review)