Best tradeshow marketing tips and case studies. Call 800-654-6946.
Best tradeshow marketing tips and case studies. Call 800-654-6946.

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TradeshowGuy Monday Morning Coffee, July 19, 2021: Jim Wurm

As the tradeshow world returns to something resembling normal, it does so in fits and starts and a few bumps along the way. In this week’s TradeshowGuy Monday Morning Coffee, Jim Wurm, Executive Director of the Exhibitor Appointed Contractor Association talks about those challenges:

Find the Exhibitor Appointed Contractor Association here.

This week’s ONE GOOD THING: Listen to Micky Dolenz’s new album “Dolenz Sings Nesmith” on Spotify.

TradeshowGuy Monday Morning Coffee, June 21, 2021: Quinn Zsido

Even though the pandemic is supposedly waning, events, conferences and tradeshows are still dealing with how to handle crowds in a pandemic era. Here comes Crowdpass, with a unique look at the situation and how they’re looking to handle it digitally. I caught up with Marketing Director Quinn Zsido to go over their approach:

Find CrowdPass here.

This week’s ONE GOOD THING: MacProVideo.com.

TradeshowGuy Monday Morning Coffee, June 7, 2021: Kenji Haroutunian

On this week’s TradeshowGuy Monday Morning Coffee (now published bi-weekly!), Kenji Haroutunian of the Big Gear Show joins me to chat about the outdoors world, the tradeshow world and much more. Great to reconnect with Kenji:

Check out the Big Gear Show here.

This week’s ONE GOOD THING: The new Crowded House album, Dreams Are Waiting.

TradeshowGuy Monday Morning Coffee, May 24, 2021: Shep Hyken

Shep Hyken’s new book, “I’ll Be Back,” is still months away, but it’s not to early to talk about it, or to catch up with him on how he and his team managed their way through the pandemic. Shep always has a lot to say, and it’s good:

Learn more about Shep’s upcoming book at I’ll Be Back Book.com.

This week’s ONE GOOD THING: The Politician, a TV series on Netflix.

TradeshowGuy Monday Morning Coffee, April 5, 2021: Time Crunch

It’s something I’ve been pondering for several months: making some modest changes to the frequency of TradeshowGuy Monday Morning Coffee. That time has finally arrived, and on this week’s episode I go into what that means.

This week’s ONE GOOD THING: The changing of the seasons.

TradeshowGuy Monday Morning Coffee, March 29, 2021: Jeff Quade

One of the ongoing challenges I find with exhibitors is working with show services. There seems to be some sort of mystery about what they do and don’t do, how much they charge, how to save money on it, and much more. I caught up with Jeff Quade, EVP of Exhibitions at GES to talk about all of these topics and more. We started with the news that shows are moving back into Las Vegas.

Find GES here.

This week’s ONE GOOD THING: Mr. Mercedes, the TV series based on the Stephen King book.

TradeshowGuy Monday Morning Coffee, March 22, 2021: Specialized vs. General Knowledge

Over the last week I’ve been pondering the differences between having very specialized knowledge or training, such as being a commercial jet pilot or brain surgeon, versus having more generalized knowledge, such as knowing how to use MS Word, or posting things online. I got to the point where I decided that I’d ruminate on it for awhile for this week’s vlog-slash-podcast:

TradeshowGuy Monday Morning Coffee, March 15, 2021: Rama Beerfas

Last April I had Rama Beerfas of Lev Promotions on the show to talk about how the pandemic had affected her world. Thought it was time to check in again and see what has changed in the meantime. Yes, at least some things have changed, including the challenges of promotional product vendors to bring items in from across the sea. Check it out:

TradeshowGuy Monday Morning Coffee, March 8, 2021: Too Many Choices

We’re overwhelmed with choices on a daily basis. How many decisions do we make, on average, in a single day? The answer may surprise you! On this week’s TradeshowGuy Monday Morning Coffee, I take a look at the decision-making process on choices large and small:

Check out the Seth Godin podcast I mentioned on Modern Choice Theory at Akimbo.link.

This week’s ONE GOOD THING: Audio-Technica AT202USB microphone.


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