by Tim Patterson | Aug 11, 2025 | Booth Design, Branding, Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit
Better late than never! Back in March, I had the pleasure of photographing a series of beautifully designed and fabricated exhibits for Condit Exhibits at Natural Products Expo West in Anaheim. This was my second time working with Condit, and once again, I was...
by Tim Patterson | Feb 12, 2024 | Booth Design, Branding, Client Profile, Client Relations, Custom tradeshow booth, Tradeshow Exhibit, Tradeshow marketing, Tradeshow Photos
With a heavy heart and deep respect, I reflect on my 18-year journey with Bob’s Red Mill, a trailblazing healthy food producer based in Portland. The recent passing of its venerable founder, Bob Moore, at the age of 94 marks the end of an era. This piece is a...
by Tim Patterson | Jan 9, 2024 | Booth Design, Custom tradeshow booth, Rental Tradeshow Exhibit, Tradeshow Exhibit
The more time I spend with ChatGPT, the more I understand its usefulness. For instance, if you ask it to identify new market trends in any market and what to expect in the coming year, it’ll do a quick research online in real-time and gather up oodles of...
by Tim Patterson | Dec 29, 2023 | Booth Design, Branding, Tradeshow Exhibit, Tradeshow marketing, Tradeshow Photos
Have you ever sauntered past an exhibit at a trade show and felt an instant connection, as if the booth was speaking directly to you? Often, this magnetic pull is the result of meticulously captured photographs, a silent communicator of a brand’s essence. In the...
by Tim Patterson | Mar 17, 2022 | Booth Design, Branding, Custom exhibit, Custom tradeshow booth, Marketing, Tradeshow Exhibit, Tradeshow Photos
The thing I was most curious about while walking the floors and halls of Natural Products Expo West 2022 earlier this month in March was this: how many exhibitors and attendees showed up? It was a question that kept coming up as I would turn the corner at the rear of...
by Tim Patterson | Feb 28, 2022 | Branding, Custom exhibit, Event Marketing, Guest Post, Logistics, Tradeshow Exhibit, Tradeshow marketing
A guest post from Ray Ko of POP Displays. During the height of the pandemic, in-person trade shows came to a near halt due to health and safety concerns. Two years later, the restrictions are finally lifting—and organizations are ready to get back to face-to-face...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.