by Tim Patterson | Jun 9, 2009 | Podcast, Tradeshow marketing
Need a promo item for your next tradeshow, but think it might be a waste of money because your guests will just throw it away? It doesn’t have to be that way. As in most marketing efforts, when you bring in the services of a professional your results usually...
by Tim Patterson | Jun 2, 2009 | Podcast, Tradeshow marketing, Twitter
Jeffrey Brown of Tradeshow Blues discusses the re-launch of the tradeshow industry online ‘newspaper,’ as well as other properties including the Tradeshow Blues Wall, the CTE and others. Show links: Tradeshow Blues Tradeshow Blues Wall Tradeshow Blues on...
by Tim Patterson | May 27, 2009 | Podcast, Tradeshow marketing
Tim Morris of Eco-Systems Sustainable Exhibits and Exhibit Design Consultants discusses his white paper “A More Sustainable Event Industry is Just Around the Corner”. Tim has spent several years looking to make the exhibit industry a more eco-friendly and...
by Tim Patterson | May 20, 2009 | Podcast, Tradeshow marketing, Twitter
Whitney Mathews of Spiral16 shares how she used Twitter to meet people, create connections and more business by using Twitter at tradeshows. Whitney was featured as one of our mini-case studies in “Twittering Your Way to Tradeshow Marketing Success”, the...
by Tim Patterson | May 13, 2009 | Podcast, Tradeshow marketing, Twitter
Andrea Cannavina of LegalTypist.com, who was featured in our e-book “Twittering Your Way to Tradeshow Success” discusses her experiences in using Twitter at tradeshows, conferences and events in detail. Hosted by Tim Patterson, VP of Sales and Marketing at...
by Tim Patterson | Apr 24, 2009 | Podcast, Tradeshow marketing, Twitter
Michael McCamish, the Manager of e-Commerce Marketing for Gaylord Hotels, discusses his experiences following various sessions at tradeshows by ‘tweeting’ and following other Twitter users. He tells me that he finds Twitter extremely useful in tracking...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.