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How to Attend a Tradeshow for Maximum Results

How to Attend a Tradeshow for Maximum Results

by Tim Patterson | Apr 7, 2009 | Event Marketing, Marketing, Networking

First off, what are your objectives for attending a tradeshow if you want maximum results? To network? To spy on the competition? To learn about new products for your store? Determine your top two or three objectives, and then make an Action Plan. If it entails...
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About TradeshowGuy

Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.

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