5 WAYS TO MAKE YOUR B2B TRADE SHOW SOCIAL
By Kipp Bodnar
A quick look at items such as:
- Pongr/QR codes
- Facebook SMS
- Live Stream
- Customer Interview
- Live Tweeting
How To Use Social Media More Effectively In Trade Show Marketing
- 24/7 Interactive – Will Burris
- Virtual Partner – Tiffany Odutoye
- Social Business Strategies – Nate Riggs
- An OnScene Production – Eric Leslie
Trade Show Events Social Media Marketing Customer Interaction
timothymclain lists a number of tools you can use, including…
- ScanLife
- Foursquare
- Gowalla
- Tweetphoto
- Twitpro
3 Ways to Avoid Social Media Suicide On Or Off The Tradeshow Floor
by Susan Friedmann
A person suffers a near-fatal allergic reaction and tweets about it. Company responds with a solution. But the response was clumsy; the target tweeted more about the negativity…and it snowballed.
4 Tips For Using Social Media More Effectively at Trade Show Exhibits
By Chris A. Harmen
- Use Technology Every Day
- Live Audience Polling
- Decide Which Social Media Site To Use
- The Right Technology Tools
photo credit: FindYourSearch
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
Thanks for posting Tim.
Really appreciated!
This is the most important part of an effective design. People are interested in how you can help them – that is why they will stop and talk. For example, if you are a marketing firm, you might say how many new customers you can get them. No matter what, you must tell people how you will help them.