Twitter is a great source for a lot of things: breaking news, rants and raves, tracking of stories and trends. So nearly every day I’ll spend a few moments to see what’s being offered in the #tradeshow world.
It’s a mix of blatant self-promotion, informative articles and out-of-the-box posts that make ya just scratch your head.
Let’s take a look at a few that I found recently:
First, the good stuff. @CorporateFX posted a link to their daily Paper.li postings, and included a link to 35 Experts Predict the Events That Will Shape Your Future, courtesy of EventBrite. Future prognosticating? Great reading, even if it’s wrong. At this point, we just don’t know!
#Tradeshow Tricks Daily is out! https://t.co/ukY1NkT0vY Stories via @koolPartyRental @youngamyyoung @PEventProposals
— Tradeshow Magic ♠ (@CorporateFx) December 13, 2015
Next I came across @RobynDavis‘s great share of an infographic:
When do you #FollowUp w/ #TradeShow leads? See stats from @EXHIBITOR & what I recommend: https://t.co/LLCg9EwwYz pic.twitter.com/eVKTtFARa5
— Robyn Davis (@Robyn_WINH) December 8, 2015
TPG Live Events offered a look why you might have scared that tradeshow buyer away:
7 Reasons You Scared That Buyer Away via @HubSpot https://t.co/8bQd3iUSsM #tradeshow #sales
— TPG Live Events (@tpgliveevents) December 8, 2015
I really liked this one from @BlueHiveInc (great meme for tradeshows!):
Don’t underestimate the importance of #socialmedia at a #tradeshow https://t.co/bsnKiM3tCg #eventprofs pic.twitter.com/f7osXOxpBD
— BlueHive Inc. (@BlueHiveInc) December 15, 2015
And then, without naming names, I came across blatant pitches to rent a monitor, buy a booth, check out designs and more. Nothing wrong with that, unless it’s all you do with your Twitter account. I wouldn’t name names because they know who they are. I’m sure I’ve done it, too. But that’s not all I do.
And as for those goofy off the wall posts? Naah, not so much. The #tradeshow world is not populated by too many goofy people. We all take this stuff seriously. Even me. Sometimes.
Check out the #tradeshow hashtag tracking on Twitter now and then. Along with #eventprofs. Another good one from the event world.
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.