When it comes to being a tradeshow marketing manager, a lot of different skills come into play. Let's take a look:
The Well-Rounded Tradeshow Marketer: Video
About TradeshowGuy
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.