by Tim Patterson | Apr 26, 2019 | Infographic, lead generation, Marketing, Mobile Marketing
Good infographics communicate information in a way that no article alone can and these 100+ digital marketing stats are no exception. This new post from VisualCapitalist.com draws research from Hubspot, BrightEdge, Statista, FoundationInc, OptinMonster and many others...
by Tim Patterson | Apr 25, 2019 | Case Study, Event Marketing
We all wish we had that idea that spread like wildfire. Hotmail, or Napster, for instance. But with so many millions of ideas floating to the surface of people’s minds on a daily basis, how do you get something to spread? Tradeshows, surprisingly (or maybe not...
by Tim Patterson | Apr 23, 2019 | Booth Design, Custom exhibit, Custom tradeshow booth, Marketing
Less than three weeks after a just-completed tradeshow, I heard from an exhibitor I’d met at the show. He was interested in looking at doing something new for next year’s show, which was still more than eleven months away. I commended him for being on top of it! His...
by Tim Patterson | Apr 22, 2019 | Uncategorized
I’ve alluded to Seth Godin’s The Marketing Seminar a few times in recent blog posts and podcasts/vlogs. In this episode I discuss the online seminar in more detail – without giving away much at all. It’s a great course, and I highly recommend...
by Tim Patterson | Apr 18, 2019 | Book Review
Recently I was asked by NF Reads to respond to several questions regarding my two books. So I did. Fun little interview: Please introduce yourself and your book(s)! My name is Tim Patterson, aka TradeshowGuy. I have two books, both of them self-published and available...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.