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Care and Feeding of Tradeshow Exhibits

Care and Feeding of Tradeshow Exhibits

by Tim Patterson | Aug 31, 2016 | Custom exhibit, Custom tradeshow booth, Logistics

You bought a new tradeshow exhibit. You took it to the show, set it up to great fanfare and response, then packed it up and took it back to the office. Now what? Will you wait until the next show, pull it out and think it’ll look exactly the same as the first...
Oregon Cannabis Growers Fair: A Visit

Oregon Cannabis Growers Fair: A Visit

by Tim Patterson | Aug 16, 2016 | Custom exhibit, Custom tradeshow booth, Event Marketing, Tradeshow marketing, Tradeshow Photos, Tradeshow visitors

The recreational cannabis business is exploding. At least in Oregon, Washington, Colorado, Alaska and Washington, DC. Which means that the marijuana growing and selling is also booming. I attended the Oregon Cannabis Growers Fair recently to find out exactly how big...
Meduri Farms Exhibit Project

Meduri Farms Exhibit Project

by Tim Patterson | Aug 12, 2016 | Booth Design, Branding, Case Study, Custom exhibit, Custom tradeshow booth, Tradeshow marketing, Tradeshow Photos

You never know exactly how new clients will find you. It could be from an introduction at a tradeshow. It might be from someone hearing a webinar that impressed them enough to make a call. It might be from an internet search or a referral. The Meduri Farms exhibit...
Tradeshow Logistics [Webinar Replay]

Tradeshow Logistics [Webinar Replay]

by Tim Patterson | Aug 1, 2016 | Custom exhibit, Custom tradeshow booth, Graphics, lead generation, Logistics, Record Keeping, Shipping, Tradeshow marketing

Last week I sat in with the good folks at Handshake.com and offered a look at Tradeshow Logistics: Getting Your Ducks in a Row. It’s a part of tradeshow marketing that is critical, but tends to be set aside in favor of things such as pre-show marketing, staff...

How to Know When it’s Time for a New Tradeshow Booth [Video]

by Tim Patterson | Jul 25, 2016 | Booth Design, Custom exhibit, Custom tradeshow booth, Tradeshow marketing, YouTube

Some companies upgrade their large island booths every year. Must be nice to have that budget! Other companies hang on to their old ten-foot inline booth for a decade or more because ‘hey, it still looks good and we can still set it up! Why change?” Why...

How to Sell the Boss on a New Tradeshow Booth Project [Video]

by Tim Patterson | Jul 18, 2016 | Booth Design, Custom exhibit, Custom tradeshow booth, YouTube

Time for a new tradeshow booth, but you know it’s going to be a hard sell to the boss? Help is here! In this short video I look at the steps you can take to pitch the boss on how a new booth will help sell the company’s products and services more...
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About TradeshowGuy

Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.

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