by Tim Patterson | Feb 17, 2020 | Podcast, TSGMMCPodcast
I’ve been a reader of Bob Beverly’s The Dig weekly newsletter for years, and finally reached out to him to see if he would join me on the podcast. He warmly agreed, so here we have a fun conversation (sans video) about how to deal with...
by Tim Patterson | Feb 6, 2020 | Marketing, Podcast, Tradeshow marketing
It was a couple of months ago that we featured Dominic Rubino on the TradeshowGuy Monday Morning Coffee video blog/podcast. This month the interview Dominic did with me appeared on his Profit Toolbelt Podcast, which is aimed at the ‘growth-minded...
by Tim Patterson | Feb 3, 2020 | Logistics, Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
The first time I walked “backstage” at a tradeshow, I realized how nuts it really was. A thousand different things going ten thousand different ways. Thousand of exhibitors, laborers, electricians, forklift operators, scissor lift operators, and so much...
by Tim Patterson | Jan 30, 2020 | Branding, Event Marketing, Marketing, Podcast, Post-Show Follow Up, Pre-show marketing
I’ve known Kathleen Gage of PowerUp for Profits for years and she recently asked me to be on her podcast. Like me, she posts both audio on her podcast page and video on her YouTube channel. Kathleen knows how to get to the center of what is helpful to listeners,...
by Tim Patterson | Jan 27, 2020 | Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
How does taking a stand on what might be a controversial issue affect a business? Are there places where you can take a stand and make your viewpoint known without stepping into controversy? This week’s TradeshowGuy Monday Morning Coffee takes a look at taking a...
by Tim Patterson | Jan 20, 2020 | Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
It’s a holiday here in the US as we honor Martin Luther King, Jr. Are you taking the day off? Are you working? How do you get downtime when you need it? And yes, you really do need it! What is motivation? And do you really need it? What about focus? Is that...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.