by Tim Patterson | Mar 7, 2012 | Social Media, Tradeshow marketing, Video
Thought I’d share a few videos I took on the floor of Exhibitor 2012 at the Mandalay Bay in Las Vegas this week. My two-day stint in the Classic Exhibits booth is over. Here’s the first video: a compilation of some of the sights and sounds on the floor,...
by Tim Patterson | Mar 5, 2012 | Social Media, Tradeshow marketing
Yup, it’s here. SocialMediaEventMarketingU.com is officially launched. Yes, we did a soft launch on January 1 with all of the basic training info offered for free. But now that we’ve added a couple of dozen premium videos, finalized the membership price structure,...
by Tim Patterson | Feb 29, 2012 | Social Media, Tradeshow marketing
I blogged about the rising start Pinterest just a couple of weeks ago. I was quite enamored (and still am) of the image-board-pinning service for a couple of reasons. First, it’s growing quickly and is getting raves in the blogosphere and press about how its ability...
by Tim Patterson | Feb 21, 2012 | Blog, Event Marketing, Social Media, Tradeshow marketing
Still on the track of what the heck Classic Exhibits is up to for Exhibitor 2012 (March 4-8, 2012 at Mandalay Bay, Las Vegas), I made another quick visit to their manufacturing facility this week. The result? A disagreement among the bigwigs, a rescue by a new...
by Tim Patterson | Feb 20, 2012 | Blog, Social Media
So you’re the company blogger, tweeter, Facebook poster and all-around social media go-to person. How do you make your posts readable, sharable, entertaining or informative? Here’s a quick list. Shorter is better. There are no cut-and-dried rules, but whenever I feel...
by Tim Patterson | Feb 16, 2012 | Custom exhibit, Event Marketing, Social Media, Tradeshow marketing, Video, YouTube
I’ve had the pleasure of representing Classic Exhibits, based in Portland, Oregon, for several years. They produce great products and work diligently with customers and end users to give excellent value. They’ve exhibited at Exhibitor in Las Vegas for years, showing...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.