by Tim Patterson | Mar 13, 2012 | Social Media, Tradeshow marketing, Video, YouTube
I spent a few moments with Ariel Scott, the Marketing Manager with NextFoods at the GoodBelly booth in Anaheim this past weekend during Expo West 2012. Since I dig their products so much (tasty and good for ya), I gave her a chance to expound on the products. Then I...
by Tim Patterson | Mar 11, 2012 | Social Media, Tradeshow marketing, Video, YouTube
I talked to a handful of exhibitors at Expo West and asked them about how they use the various social media tools available. Here’s a trio of the responses: httpv://www.youtube.com/watch?v=HdJrEUmdIE8&feature=youtu.be
by Tim Patterson | Mar 10, 2012 | Event Marketing, Social Media, Tradeshow marketing
After walking the floor at the Natural Products Expo West for a full day, it occurred to me that a number of exhibitors I had met and talked to the past couple of years were not here. Even though it’s huge show with thousands of exhibitors, and it might be easy to...
by Tim Patterson | Mar 8, 2012 | Tradeshow marketing, Video
Mobile apps for smartphones, iPads and more. it’s QuickMobile from Vancouver, BC, on the floor of Exhibitor 2012. httpv://www.youtube.com/watch?v=RVUmjxfIi6I&feature=youtu.be
by Tim Patterson | Mar 8, 2012 | Video
‘…I think it’s the coolest bug light for drawing attendees’ says Chuck Michel of Elite Expo. Let’s take a look: httpv://www.youtube.com/watch?v=mDFlS9ahYq8&feature=youtu.be
by Tim Patterson | Mar 7, 2012 | Tradeshow marketing, Video
After all of the drama that unfolded over the past three weeks, in my investigation (the meeting with the Russian spy, Mel and Kevin going toe-to-toe, etc.), here are the final results. Mel White shows us around the booth at Exhibitor 2012:...
by Tim Patterson | Mar 7, 2012 | Social Media, Tradeshow marketing, Video
Thought I’d share a few videos I took on the floor of Exhibitor 2012 at the Mandalay Bay in Las Vegas this week. My two-day stint in the Classic Exhibits booth is over. Here’s the first video: a compilation of some of the sights and sounds on the floor,...
by Tim Patterson | Mar 5, 2012 | Social Media, Tradeshow marketing
Yup, it’s here. SocialMediaEventMarketingU.com is officially launched. Yes, we did a soft launch on January 1 with all of the basic training info offered for free. But now that we’ve added a couple of dozen premium videos, finalized the membership price structure,...
by Tim Patterson | Feb 29, 2012 | Social Media, Tradeshow marketing
I blogged about the rising start Pinterest just a couple of weeks ago. I was quite enamored (and still am) of the image-board-pinning service for a couple of reasons. First, it’s growing quickly and is getting raves in the blogosphere and press about how its ability...
by Tim Patterson | Feb 28, 2012 | Tradeshow marketing, Video
Yup, I made one final visit this week to Classic Exhibits to find out the Real Story – the Actual Scoop – when it comes to what their upcoming booth at Exhibitor 2012 in Vegas will be. Check it out. httpv://www.youtube.com/watch?v=zfHA0n467HU...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.