Best tradeshow marketing tips and case studies. Call 800-654-6946.
Best tradeshow marketing tips and case studies. Call 800-654-6946.

Video

TradeshowGuy Monday Morning Coffee: September 25, 2017 [video/podcast]

One of our go-to vendors in the tradeshow world is Classic Exhibits. They’re an ambitious and creative bunch, replete with designers and fabricators that have been able to do anything we and our clients have asked. This week I sat down with VP of Business Development Mel White to discuss a couple of things: the exhibit rental market and the additions they’ve made to their online Exhibit Design Search. Take a look / listen:

 

Mel’s ONE GOOD THING was attending the Salem-Keizer Volcanoes at 9 am and witnessing the eclipse!

My ONE GOOD THING: Steely Dan. Walter Becker of the band passed away this month, so it’s been good to go back and listen to some of the great songs that Becker and his writing partner Donald Fagen have given us over the years. In fact, it wasn’t long ago I ran across a great video on how Steely Dan composes a song: Take a look:

And subscribe to the audio version of the podcast here.

 

 

TradeshowGuy Monday Morning Coffee: September 18, 2017

This week you are about to hear and see an interview with a professional 3D exhibit designer, who will walk you through the various challenges that come up when assembling an exhibit design. Katina Rigall-Zipay of Classic Exhibits sits down and shares a look at some of her designs on this video blog/podcast:

 

Our ONE GOOD THING (S!):

Katina said having her third-grader start school was a good thing: first day of school!

I also was in a seasonal mood and decided that the coming of FALL was my ONE GOOD THING!

 

TradeshowGuy Monday Morning Coffee – September 11, 2017

We are awash in data, no matter what business we’re in. TradeshowGuy Tim Patterson talks with Oz du Soleil of ExcelOnFire (YouTube channel) about how to handle all of that data: how to make sure it’s clean, how to analyze it and much more.

ONE GOOD THING: For Oz, it’s cigars. For me, it’s the beginning of football season – college and pro!

TradeshowGuy Monday Morning Coffee: August 28, 2017 [video replay/podcast]

This morning’s podcast and cup of coffee included a fun and exceeding useful interview with productivity expert Ellen Goodwin. We talked about procrastination and accountability and Ellen shared some great tips on productivity.

ONE GOOD THING:

Ellen shared the book “Lamb” by Christopher Moore as her one good thing. And I claimed that having a clean desk this week is one good thing. We’ll see how long that clean desk lasts! Thanks to Ellen for joining me on the vlog/podcast!

TradeshowGuy Monday Morning Coffee, August 21, 2017 [video replay/podcast]

…in which I interview Public Relations pro Diane Weiss Jones of DJ Public Relations. We take on public relations, marketing, community relations, social media and more. Is there anything such as bad publicity? And much more. Fun convo:

 

Reach Diane Weiss Jones here:

Website

Twitter

ONE GOOD THING: The Pebble Beach concours d’elegance.

TradeshowGuy Monday Morning Coffee: August 7, 2017 [video replay/podcast]

In this week’s TradeshowGuy Monday Morning Coffee, I take a look at the various ways to create flowcharts and mindmaps for pinning down the aspects of a process, whether it’s complicated or not. Also, on this week’s tradeshow tip, the 7 signs you may be ready for tradeshow marketing.

 

 

Mentioned in the show:

Lucidchart

Microsoft Visio

And here’s a great mind-mapping software, XMind.

And for the ONE GOOD THING – Check out The Last Tycoon on Amazon.

TradeshowGuy Monday Morning Coffee: July 31, 2017 [video replay/podcast]

In spite of a few minor technical glitches, Gwen Hill of Exhibit Force and I had a fun conversation that touched on a lot of problems that exhibitors and exhibit managers face: namely, dealing with the heavy-duty record-keeping, communication and collaboration requirements of an exhibit program. It’s a great look at the various ways that Exhibit Force is positioned to help thousands of exhibitors in their management programs.

ONE GOOD THING: Air conditioning! It’s summer. It’s hot.

TradeshowGuy Monday Morning Coffee: July 24, 2017 [video replay/podcast]

I sat down with Jay Tokosch of Core-Apps on this week’s TradeshowGuy Monday Morning Coffee. Jay’s been in the industry for about eight years, and is CEO of Core-Apps, which creates apps for show organizers, show management software, apps for exhibitors and more. Check out Core-Apps when you get a moment, and be sure to look at the ShowcaseXD app here. Fun and lively conversation – check it out:

ONE GOOD THING: I saw the movie Valerian and the City of a Thousand Planets over the weekend. Critics say it’s the standout movie of the summer, and I don’t disagree. It’s a gorgeous movie, a pretty good story led by a couple of unknowns, but supported by a notable cast including Clive Owens, Ethan Hawke, Rihanna and Herbie Hancock (!). Good stuff. See the trailer here.

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