Among all of the various promotion tools at your disposal, one of the best branding and outreach tools is a personal or company blog. I admit that this blog has brought me business and gotten me speaking gigs, so as much work as I put into it, I think it’s worth the time.
So the question is: are you blogging? If not, why not? If you are, what are you blogging about?
Here’s a collection of short videos I put together recently on how blogging might be best approached. The whole collection of five videos come to almost an hour of training, so if you can’t watch them now, bookmark this page!
Blogging 101: WHY You Should Consider Blogging
Blogging 101: Naming your blog and more
Blogging 101: Creating Great Posts
Blogging 101: Nuts and Bolts of WordPress (and other platforms)
Blogging 101: Blog Promotion