by Tim Patterson | Nov 5, 2020 | Blog, Branding, Video, YouTube
This week’s short video looks at a handful of ways that small companies can help themselves when compared to larger...
by Tim Patterson | Oct 17, 2019 | Blog, Branding, Fun, Marketing, Social Media
It’s official, I’m telling the world about the new website TradeshowGuy.net. The goal is for it to be an active “hub” of all things in my world: exhibits, blog, videos, social media, freebie reports to download, newsletter and much more. Go...
by Tim Patterson | Jan 28, 2019 | Blog, Event Marketing, Podcast, Tradeshow marketing, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
Just got back from the Cannabis Collaborative Conference 6.0 at the Portland Expo Center last week, and put together a podcast-slash-video blog about the event. Got a chance to interview half a dozen exhibitors about what they see as big challenges and best...
by Tim Patterson | Jul 20, 2018 | Blog, Branding, Fun, Marketing
What can you do to make your small company look bigger than it really is? And why would you want to do that? Perhaps you like the idea of being a small company, positioning yourself as a boutique company that specializes in working with a very specific type of client....
by Tim Patterson | Jun 14, 2018 | Blog, Fun, Marketing, Mobile Marketing
Since social media has become such an integral part of today’s online world – what would you do if you had to withdraw from Facebook, Instagram or LinkedIn? – I think the approach to how it is effectively used has changed. And it comes down to a number of factors....
by Tim Patterson | Jul 20, 2017 | Blog, Fun
No doubt there are over a million tradeshow blogs dedicated to just the single topic of tradeshow marketing, wouldn’t you say? More? Less? No matter how you add them up, it seems like a lot. And now and then I peruse the Google machine to see what new listings show...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.