by Tim Patterson | Dec 29, 2017 | Budgeting, Custom exhibit, Shipping
Oh yes, tradeshows can be very expensive, so what should you do to save money when exhibiting at a tradeshow? Let’s take a look at just a handful of ideas. Partner with a bigger exhibitor. You may be a perfect complement to a partner with a much larger booth presence....
by Tim Patterson | Dec 19, 2017 | Case Study, Event Marketing, Marketing, Pre-show marketing, Tradeshow marketing, Tradeshow visitors
Over the years I’ve suggested that companies create a tradeshow-specific landing page for each appearance they make at a show. But frankly, I don’t see too many of them. But I recently ran across a tradeshow-specific landing page from Digimarc that caught my eye....
by Tim Patterson | Dec 18, 2017 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
A fun and engaging conversation to end the year of podcasts/video blogs: I sat down with “When Calls the Heart” Executive Producer Paul Jackson to discuss the upcoming 2-hour season opener on Christmas night, what it takes to make it in Hollywood as either...
by Tim Patterson | Dec 13, 2017 | Budgeting, Custom exhibit, lead generation
What does a custom exhibit cost on average? How much does it cost to store your exhibit? What’s the cost per lead when exhibiting at a tradeshow? The answers to these and many other questions are revealed in the November issue of Exhibitor Magazine. You should check...
![TradeshowGuy Monday Morning Coffee: December 11, 2017 [video replay/podcast]](https://www.tradeshowguyblog.com/wp-content/uploads/2017/12/IMG_2250-1024x768.jpg)
by Tim Patterson | Dec 11, 2017 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
TED talk veteran, Emmy-winning Executive TV producer Bill Stainton joins me to talk about what it takes to be a keynote speaker and how he morphed his career once his TV producing days at “Almost Live!” were over. ONE GOOD THING: Foo Fighters...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.