by Tim Patterson | Apr 23, 2018 | Mobile Marketing, Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
What is geofencing and how is it used for trade shows, events and conferences? TradeshowGuy Tim Patterson discussed the marketing method with Justin Croxton of Propellant Media. And if you’d like, download the Localized Guide to Geofencing Marketing here. ...
by Tim Patterson | Apr 16, 2018 | Podcast, sustainability, Tradeshow Exhibit, TSGMMCPodcast, Video, Vlog, YouTube
What makes a good sustainable exhibit? I caught up with John-Paull Davidson of Boothster out of Portland, Oregon on this week’s TradeshowGuy Monday Morning Coffee to take a look at what kind of work his company does for exhibitors who place a high value on using...
by Tim Patterson | Apr 9, 2018 | Event Marketing, Podcast, TSGMMCPodcast, Video, Vlog, YouTube
How do you get people to attend shows? And once they attend, what’s the best strategy to keep them coming? That’s the topic and TradeshowGuy Tim Patterson and Trade Show Ready’s Nick McCallion tackle in this wide-ranging interview. Plus: Tradeshow...
by Tim Patterson | Apr 2, 2018 | Case Study, Marketing, Podcast, Post-Show Follow Up, Pre-show marketing, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
Briana Belden, Brand Manager of Wedderspoon Manuka Honey, joins the TradeshowGuy Monday Morning Coffee for a discussion about how they approach tradeshow marketing: preshow outreach, what happens during the show, follow up, branding and more: And this week’s ONE...
by Tim Patterson | Mar 26, 2018 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
Shep Hyken is an author, speaker and customer service expert consultant that’s been doing his thing for decades. He was inducted into the National Speakers Association Hall of Fame in 2008, and it’s a pleasure to welcome him to the TradeshowGuy Monday...
by Tim Patterson | Mar 19, 2018 | Podcast, Tradeshow marketing, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
A recap of Natural Products Expo West from an official blogger’s point of view. Nicky Omohundro is a blogger and runs a website called Little Family Adventure, and we spoke about Expo West on this episode of TradeshowGuy Monday Morning Coffee. This...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.