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The Power of Tradeshows [Infographic]

The Power of Tradeshows [Infographic]

by Tim Patterson | Jul 27, 2016 | Event Marketing, Tradeshow marketing

The tradeshow industry continues to show strong growth from year to year. Our friends over at Veloxity Inc. created a very informative infographic that shows loads of details about the tradeshow industry. Take a look:            ...

How to Know When it’s Time for a New Tradeshow Booth [Video]

by Tim Patterson | Jul 25, 2016 | Booth Design, Custom exhibit, Custom tradeshow booth, Tradeshow marketing, YouTube

Some companies upgrade their large island booths every year. Must be nice to have that budget! Other companies hang on to their old ten-foot inline booth for a decade or more because ‘hey, it still looks good and we can still set it up! Why change?” Why...

How to Sell the Boss on a New Tradeshow Booth Project [Video]

by Tim Patterson | Jul 18, 2016 | Booth Design, Custom exhibit, Custom tradeshow booth, YouTube

Time for a new tradeshow booth, but you know it’s going to be a hard sell to the boss? Help is here! In this short video I look at the steps you can take to pitch the boss on how a new booth will help sell the company’s products and services more...
Tradeshows: A Mountain of Responsibilities

Tradeshows: A Mountain of Responsibilities

by Tim Patterson | Jul 14, 2016 | Marketing, Tradeshow marketing

You may have done tradeshows for years, or maybe you’re just getting started. In any event, it’s important that you don’t lose sight of one of the key understandings of doing tradeshows: It’s a mountain of responsibilities. If you’re the...

How to Issue an RFP for a Tradeshow Booth Project [Video]

by Tim Patterson | Jul 11, 2016 | Booth Design, Custom exhibit, Custom tradeshow booth

You want a new tradeshow booth, but perhaps you don’t know exactly where to start. You might consider issuing a Request for Proposal (RFP) to a select group of exhibit houses. This gives you an organized process to judge which exhibit consultant might be the...
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About TradeshowGuy

Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.

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