This is a guest post by Mohamed Bah of Springrates. If you have plans to exhibit at a tradeshow any time soon, or you want to bring your newest product to the latest conference, you’re going to need a way to market your product. Doing well at a show or...
The article I posted last week on influence got me to thinking: how does influence work, how do people wield it, how do people gain it? Also, this week’s tradeshow tip of the week (a brief list from Tradeshow Superheroes and Exhibiting Zombies)… And...
What is an INFLUENCER? To me it’s someone that gets your attention in any number of ways. It could be a video I saw. Could be a book or article or blog post. Or podcast. Or someone I know in my actual, real life as opposed to online. These are the people whose tweets...
Lots fun in this week’s podcast/vlog. Robert Middleton of Action Plan Marketing sits down to discuss the Five Pillars of Marketing for Self-Employed Professionals. So there’s that. You’ll also hear the story of how a search for a Harlan Ellison photo...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.