by Tim Patterson | Jan 9, 2024 | Booth Design, Custom tradeshow booth, Rental Tradeshow Exhibit, Tradeshow Exhibit
The more time I spend with ChatGPT, the more I understand its usefulness. For instance, if you ask it to identify new market trends in any market and what to expect in the coming year, it’ll do a quick research online in real-time and gather up oodles of...
by Tim Patterson | Dec 29, 2023 | Booth Design, Branding, Tradeshow Exhibit, Tradeshow marketing, Tradeshow Photos
Have you ever sauntered past an exhibit at a trade show and felt an instant connection, as if the booth was speaking directly to you? Often, this magnetic pull is the result of meticulously captured photographs, a silent communicator of a brand’s essence. In the...
by Tim Patterson | Nov 24, 2023 | Branding, Mobile Marketing, Social Media
Ah, trade shows! That bustling hub where business cards fly faster than time and coffee is the unsung hero. But here’s the twist in the tale: digital marketing, the silent juggernaut, has muscled its way into this arena, transforming how these events are...
by Tim Patterson | Nov 9, 2023 | Booth Design, Branding, Custom exhibit, Custom tradeshow booth, Guest Post, Marketing
This is a guest post by Abhishek Pareek of Blazer Exhibits. Building any trade show booth will never help you capture the attention of your potential customers. Why? You will certainly attend events where many other companies will also build theirs. That’s why,...
by Tim Patterson | Jul 25, 2023 | Booth Design, Branding, Client Relations, Custom exhibit, Event Marketing, Logistics, Marketing, Uncategorized
It’s July, and it marks a milestone in the life of TradeshowGuy Exhibits and my career in the tradeshow world. This year marks 21 years since I moved from radio into the tradeshow world and sold my first project, a custom 20×20 tradeshow exhibit, to Kettle...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.