With their “Follow Me” app for iPhone and Blackberry, Core-Apps started serving the tradeshow market. What is an app? Even if you know what an app for your iPhone is, how does it work? Who creates them?
Jay Tokosch of Core-Apps discusses the company and their new app targeted squarely at the tradeshow universe.
Kenji Haroutunian, the Show Director of the Outdoor Retailer Shows (Summer and Winter Market) discusses how the recent show went, the state of the show, the upcoming year, and how social media is set to explode as a means of connecting people at the show. If it hasn’t already!
Follow Kenji on Twitter: @OutdoorRetailer
Follow @ORShowLive to receive hour-by-hour notices of exhibitor and show events
Follow @ORSM09 for the unfiltered “buzz” of the industry. Tweeting from the show? Use #OR09 for your feeds to aggregate to the @ORSM09 feed.
Nimlok Design Director Dave Fugiel discusses the evolution of custom tradeshow booth design. Our conversation covers the latest building materials, printing technology and more.
David Schenberg of BusyEvent.com discusses his company’s software/hardware product and how it enhances the information that exhibit organizers are able to track.
Check out BusyEvent.com.
Need a promo item for your next tradeshow, but think it might be a waste of money because your guests will just throw it away? It doesn’t have to be that way. As in most marketing efforts, when you bring in the services of a professional your results usually improve dramatically.
Karen J. Silvers, a promotional products distributor with Lee Wayne Company, spent some time discussing promotional products marketing – and firmly believes there is no time when you should NOT be able to put together a promotion around giveaways.
Check our Karen’s website PromoMarketingExpert.com and find her on Twitter – @KarenJSilvers.
Jeffrey Brown of Tradeshow Blues discusses the re-launch of the tradeshow industry online ‘newspaper,’ as well as other properties including the Tradeshow Blues Wall, the CTE and others.
Show links:
Tim Morris of Eco-Systems Sustainable Exhibits and Exhibit Design Consultants discusses his white paper “A More Sustainable Event Industry is Just Around the Corner”. Tim has spent several years looking to make the exhibit industry a more eco-friendly and greener industry.
Grab his free white paper here.
Whitney Mathews of Spiral16 shares how she used Twitter to meet people, create connections and more business by using Twitter at tradeshows.
Whitney was featured as one of our mini-case studies in “Twittering Your Way to Tradeshow Marketing Success”, the free e-book available here (opens new page so you can keep listening to the podcast!).
Here’s Whitney Mathews’ home page. Follow her on Twitter here.
Andrea Cannavina of LegalTypist.com, who was featured in our e-book “Twittering Your Way to Tradeshow Success” discusses her experiences in using Twitter at tradeshows, conferences and events in detail.
Hosted by Tim Patterson, VP of Sales and Marketing at Interpretive Exhibits, Inc. in Salem, Oregon.
Michael McCamish, the Manager of e-Commerce Marketing for Gaylord Hotels, discusses his experiences following various sessions at tradeshows by ‘tweeting’ and following other Twitter users. He tells me that he finds Twitter extremely useful in tracking events.