by Tim Patterson | Sep 27, 2010 | Podcast, Tradeshow marketing, Virtual Tradeshow
Here’s the challenge: you’re sharing a booth with a much bigger and more visible partner. How do you create buzz, build traffic and get the word out? Bring on the social media, of course! But of course there’s more to it than just sending out a few...
by Tim Patterson | Sep 24, 2010 | Podcast
Just sit right back and you’ll hear a tale… Got a few minutes to spend? Great! We have some great ways to help you wast, er, uh .. spend your time – and learn something while being entertained! It’s called a podcast, in case you’ve been...
by Tim Patterson | Sep 17, 2010 | Podcast
Eric Lukazewski, the Marketing Director and trade show ninja (according to his Twitter bio!) at Echelon Exhibits in Chicago, discusses the company’s revamped website, social media marketing and Manny Ramirez’s arrival in Chicago.
by Tim Patterson | Sep 10, 2010 | Podcast, Promotional Products
There always seems to be something new in the promotional products world. I recently was introduced to Matt McCabe of PromotionalProducts.org, who consented to be interviewed for a brief podcast.
by Tim Patterson | Jul 30, 2010 | Event Marketing, Facebook, Podcast, Social Media
Want to find out how Facebook can work to draw people to your tradeshow booth? Listen to this podcast interview with Pooja Dhawan of FashionSpy.com. She’s a wholesaler of womens young contemporary fashion and she has used facebook and other social media outlets...
by Tim Patterson | Apr 22, 2010 | Event Marketing, Podcast, Public Relations, Tradeshow marketing
Matt Selbie of Oberon3 in Portland, Oregon is a recent Oregon transplant. The company’s business-enhancement product The Opiniator is less than a year old. After finding my blog, Matt reached out to introduce himself (great networking) and after a conversation...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.