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Fastest-Growing Tech Companies Still Using Tradeshow Marketing

Fastest-Growing Tech Companies Still Using Tradeshow Marketing

by Tim Patterson | Nov 3, 2011 | Social Media, Tradeshow marketing

Lead411 recently released its list of fastest-growing tech companies in the US – the Technology 200 – which is based not on total sales, but on sales growth between 2008 and 2010. The list itself is a peek inside the growing technology sector, with companies involved...
Creating and Using #Hashtags Effectively

Creating and Using #Hashtags Effectively

by Tim Patterson | Oct 28, 2011 | Event Marketing, Social Media, Tradeshow marketing, Twitter, Uncategorized

If you’ve been on Twitter a bit but still are confused about how hashtags are, and can, be used, hopefully we can take a bit of the mystery out of hashtags and give you some good ways to use them in conjunction with your event and tradeshow marketing. First, what...
Social Media Keeps People Engaged Long After the Show

Social Media Keeps People Engaged Long After the Show

by Tim Patterson | Oct 21, 2011 | Social Media, Tradeshow marketing

You’re finished with this year’s big show. You had a great time, your employees did great, your sales people knocked down some big sales. Your lead generation tactics brought in more leads than the last time. So you’re celebrating. Great! Awesome! Now what? Do you...

Bolstering Show Attendance through Social Media

by Tim Patterson | Oct 19, 2011 | Social Media, Tradeshow marketing

The following is a guest post by AJ Wilcox: So if you’ve been following this blog for long enough, you likely have an active following on Facebook, Twitter, or both for your business. Do you have an impressive booth that your customers could benefit from seeing? If...
12 Habits of Effective Social Media Event Marketers

12 Habits of Effective Social Media Event Marketers

by Tim Patterson | Oct 13, 2011 | Facebook, Social Media, Tradeshow marketing, Twitter

Tune in before you Turn On. If you’re listening to what your community is saying you’ll have better responses. By searching for your customers you can connect with them. Join the conversation. Pay attention to trends. Add value. Make the commitment to be a part of...
Staying Top of Mind With Social Media

Staying Top of Mind With Social Media

by Tim Patterson | Oct 10, 2011 | Social Media, Tradeshow marketing, Tradeshow visitors

Just got off the phone with a guy I’ve known for years in the tradeshow industry. He works for a great company in the Seattle-Olympia area that has a ton of capabilities. But it’s been a year or two since we chatted, until he called me and we discussed the...
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About TradeshowGuy

Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.

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