by Tim Patterson | Apr 2, 2010 | Social Media
When I connected with author Mike O’Neil a few weeks back he asked me to connect with him on LinkedIn. I soon learned that he does this with everybody. “All right,” said Mike, “before you accept the inviation, go to your home page on LinkedIn....
by Tim Patterson | Mar 18, 2010 | Social Media, Tradeshow marketing, Twitter, Video, YouTube
What does skiing have to do with using social media to market your tradeshow booth? Very little. Okay, it’s a biiiiig stretch! But nonetheless, earlier this week I managed to get up to Hoodoo Ski Bowl in central Oregon to do a little skiing…and daydreaming...
by Tim Patterson | Mar 8, 2010 | Podcast, Social Media, Twitter, YouTube
Author Mike O’Neil recently sat down with me and discussed a wide range of topics, from LinkedIn and Facebook to Meetup.com and Twitter and how those various social media platforms can be used to promote events. During this excerpt, Mike discussed the...
by Tim Patterson | Mar 1, 2010 | Podcast, Social Media, Tradeshow marketing, YouTube
Here’s a short but worthwhile segment of a much longer in-depth conversation with blogger and social media expert Steve Farnsworth on how to use YouTube to explode your traffic at tradeshows. The complete 35-minute conversation is included as a bonus download in...
by Tim Patterson | Feb 26, 2010 | Blog, Social Media, Twitter, Video
I love these short statistic-packed videos that keep popping up and lay out the latest data on online consumption. And yes, we are a world of ‘net consumers. Watching videos (average of 182 a month!), blogging (53% of all websites are blogs!), sending emails,...
by Tim Patterson | Feb 9, 2010 | Event Marketing, SlideShare, Social Media
If you’ve discovered one thing about this blog, it’s that I like to share cool articles, videos and information from other folks that are of a like mind or offering info that is in the same vein. With that said, I ran across a terrific presentation from...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.