by Tim Patterson | Feb 2, 2010 | Social Media, Tradeshow marketing, Video, YouTube
In just two weeks – Feb 17th at 1 pm Pac / 4 pm Est to be precise – I’ll be doing a one-hour webinar on what strategies and techniques you can use to close more business at tradeshows by drawing more people to your booth via your online social media...
by Tim Patterson | Jan 27, 2010 | Social Media, Tradeshow marketing, Twitter
Need to lift declining attendance at a regional or local tradeshow? You might take a tip or two from what Jill Harrison, the Manager of Public Relations and Image Development at the Greater Oklahoma City Chamber of Commerce did. When I asked for stories in a HARO...
by Tim Patterson | Jan 25, 2010 | Podcast, Social Media, Tradeshow presenting, Twitter
Andy Saks is the ‘Chief Sparkler’ of Spark Presentations in the Boston area – and a big proponent of using Bubble Tweets to draw attention to his online antics. Andy’s also a great presenter and trainer, and spends a fair amount of his time...
by Tim Patterson | Jan 11, 2010 | Case Study, Social Media
Need more sign-ups on your Facebook page? Take a tip from this case study of Cramster.com, an online study community aimed at high school and college students. Marketing Associate and blogger Carleigh McKenna contacted us after a HARO request for stories on how...
by Tim Patterson | Dec 31, 2009 | Blog, Public Relations, Social Media, Tradeshow marketing, Twitter
Tradshowguy Blog was launched early in 2009 for several reasons. While it’s been almost a year – but not quite – I thought it might be a good time to turn the spectacles to the past year. First, I started the blog because I had been itching for an...
by Tim Patterson | Dec 22, 2009 | Social Media
Two dozen people responded to my short survey last month on how companies use Social Media in their tradeshow marketing. Admittedly, the results are not scientific. But I feel they are telling. Even with a couple dozen people you start to feel the pulse of how people...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.