by Tim Patterson | Jun 7, 2009 | Tradeshow marketing, Tradeshow presenting
Guest Article by Emilie Barta So you have purchased your booth space, had your exhibit house design and build your exhibit, contracted all of your services, booked your airline flights and hotel rooms, hired your Professional Trade Show Presenter and other trade show...
by Tim Patterson | Jun 3, 2009 | Tradeshow marketing
Have you ever been walking through a tradeshow only to be diverted by the onslaught of a loud steady hip-hop beat from a booth three rows away? It’s happened to me a few times. Typically, if music at a booth is too loud, neighbors will complain and it...
by Tim Patterson | Jun 2, 2009 | Podcast, Tradeshow marketing, Twitter
Jeffrey Brown of Tradeshow Blues discusses the re-launch of the tradeshow industry online ‘newspaper,’ as well as other properties including the Tradeshow Blues Wall, the CTE and others. Show links: Tradeshow Blues Tradeshow Blues Wall Tradeshow Blues on...
by Tim Patterson | May 27, 2009 | Tradeshow marketing, Video
Earlier this year I gave a presentation to the Oregon Health Care Association on tradeshow marketing, and opened up with a short segment that included ‘6 Reasons to Attend Tradeshows’: httpv://www.youtube.com/watch?v=KViLc95xsbA P.S. Oh, yeah, I’m...
by Tim Patterson | May 27, 2009 | Podcast, Tradeshow marketing
Tim Morris of Eco-Systems Sustainable Exhibits and Exhibit Design Consultants discusses his white paper “A More Sustainable Event Industry is Just Around the Corner”. Tim has spent several years looking to make the exhibit industry a more eco-friendly and...
by Tim Patterson | May 22, 2009 | Uncategorized
Yeah, you could find most of these websites through Googling your little heart out, but why not let me do it for you? Some of these sites I just came across, others I’ve used for years. All are focused on providing news, information and commentary on the exhibit...
by Tim Patterson | May 20, 2009 | Podcast, Tradeshow marketing, Twitter
Whitney Mathews of Spiral16 shares how she used Twitter to meet people, create connections and more business by using Twitter at tradeshows. Whitney was featured as one of our mini-case studies in “Twittering Your Way to Tradeshow Marketing Success”, the...
by Tim Patterson | May 19, 2009 | Uncategorized
A tradeshow is a unique selling environment. One where you can talk with literally hundreds of prospects over a few days – all one-to-one. So what does it take to get the most out your personal interaction? Keep these few tips in mind: The visitor may or may not...
by Tim Patterson | May 15, 2009 | Uncategorized
Please enjoy this guest column from Marlys Arnold… In these days of reduced budgets and sky-high travel costs, every company needs to make the most of their exhibiting dollars. Here are some tips to help you save without sacrificing value. Show Services Plan...
by Tim Patterson | May 13, 2009 | Podcast, Tradeshow marketing, Twitter
Andrea Cannavina of LegalTypist.com, who was featured in our e-book “Twittering Your Way to Tradeshow Success” discusses her experiences in using Twitter at tradeshows, conferences and events in detail. Hosted by Tim Patterson, VP of Sales and Marketing at...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.