by Tim Patterson | Apr 11, 2019 | Custom exhibit, Custom tradeshow booth, Event Marketing, Tradeshow Exhibit, Tradeshow marketing, Tradeshow Photos
Having never attended the National Association of Broadcasters Show in Las Vegas, I did not have a full grasp of the scope and size of the show. And once I was walking the floor earlier this week, it still took a few hours to fully comprehend how freaking big it is....
by Tim Patterson | Apr 8, 2019 | Uncategorized
What does it take to be sustainable in regards to your tradeshow marketing program? Regarding your tradeshow exhibit booth? In today’s episode of the TradeshowGuy Monday Morning Coffee, I chat with Tom Beard, National Sales Manager of Eco-Systems Sustainable...
by Tim Patterson | Apr 4, 2019 | Fun
I’ve had a lot of bosses over the years and have learned things from them. Sometimes because they were good bosses, sometimes because they were bad. But bosses are good people to learn lessons from, one way or the other. The first boss I had was in a little radio...
by Tim Patterson | Apr 2, 2019 | Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit, Tradeshow marketing
Is that a weird question: what does your exhibit remind visitors of? But think about it. We all have triggers. There are things that we see in the present that reminds us of the past. Maybe it’s a song that takes you back to your childhood. Maybe it’s a smell that...
by Tim Patterson | Apr 1, 2019 | Podcast, Tradeshow marketing, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
The National Association of Broadcasters Show is in Las Vegas from April 6 to April 11, 2019. I’ll be attending it for the first time ever. Crazy, right, since I spent three decades as a radio broadcaster. But it’ll be fun, I’m sure! This...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.