by Tim Patterson | Jan 1, 2011 | Blog, Event Marketing, Social Media, Tradeshow marketing
Depending on what your company’s involvement is in social media, there are a number of approaches you can take to moving forward during the first quarter of 2011. And that’s the KEY: MOVING FORWARD from wherever you are at this moment. With the forward...
by Tim Patterson | Dec 22, 2010 | SlideShare, Social Media
If you’re online and involved in social media, you’ll soon run into the question: how to manage those online relationships? After all, you don’t really KNOW these people that you’re connected to. You don’t HANG OUT with them on weekends....
by Tim Patterson | Dec 21, 2010 | Blog, Event Marketing, Social Media, Tradeshow marketing
When speaking in Jacksonville at the EDPA’s annual conference earlier this month, I asked for a show of hands to see how many bloggers were in the audience. A few hands went up. I expected more. Many more. Not sure why…maybe my expectations are...
by Tim Patterson | Dec 10, 2010 | Newsletter, Social Media
The latest Tradeshow Marketing Tips newsletter is a ‘short-list’ of our favorite social media resources. There are places to get started blogging, photo-sharing, doing online social media research, and more. You’ll find video-sharing sites, web...
by Tim Patterson | Dec 9, 2010 | Social Media
I guess I shouldn’t be shocked, but I am. A bit. As I mingled before the keynotes at the EDPA Access 2010 annual conference last week in Jacksonville, Florida, I talked with a lot of people. Of course, since my badge shouted ‘SPEAKER’ it was a...
by Tim Patterson | Dec 7, 2010 | Event Marketing, lead generation, Marketing, Social Media, Tradeshow marketing
In the wake of the presentation I gave last week at the Exhibit Designers and Producers Association Access 2010 conference, I’ve been thinking and reading a lot about what it takes to build community. In the event industry, it’s my opinion that social...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.