by Tim Patterson | Jan 14, 2021 | Booth Design, Branding, Custom exhibit, lead generation, Marketing, Newsletter, Tradeshow Exhibit, Tradeshow marketing, Tradeshow Photos, Video, YouTube
Tablets can be used in a large variety of ways in your tradeshow booth. Here are just a few. Maybe you can think of...
by Tim Patterson | Feb 14, 2019 | Branding, Client Relations, Contests, Marketing, Newsletter
You may think the difference between a competitor and a collaborator is easy. Pretty cut and dried. But is it? In tradeshows you can meet all sorts of other companies. As an exhibitor, you can probably identify the direct competitors pretty easily. They’re selling...
by Tim Patterson | Dec 2, 2015 | Event Marketing, lead generation, Lists, Marketing, Newsletter
Doesn’t every Tom, Joe and Susie have a newsletter these days? After all, they can be very useful in getting your message in front of eyeballs on a consistent basis. The fact is, my inbox is filled daily with dozens of newsletters of all sorts: news, marketing,...
by Tim Patterson | Dec 10, 2010 | Newsletter, Social Media
The latest Tradeshow Marketing Tips newsletter is a ‘short-list’ of our favorite social media resources. There are places to get started blogging, photo-sharing, doing online social media research, and more. You’ll find video-sharing sites, web...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.