by Tim Patterson | Dec 16, 2009 | Social Media
I am amazed that we are already ten years into the new century. Not such a new century any more, is it? But every day brings new and exciting things. 2009 was the year of Exploding Social Media. Everybody seems to be getting into it big time. Companies are jumping on...
by Tim Patterson | Dec 11, 2009 | Social Media
More and more companies are realizing the value and power of having a presence on Facebook. While many people see it as a duplication of their online efforts, I believe that’s the wrong way to look at it. With 350 million worldwide Facebook users, a significant...
by Tim Patterson | Dec 8, 2009 | Public Relations, Social Media
The following is a guest post by Roger Pike, VP of Corporate Training for Communication Steroids, a public speaking/media training company. Roger is a long time public speaker, radio news director, and currently Communications Director for the Marion County (Oregon)...
by Tim Patterson | Dec 2, 2009 | Blog, Social Media, Tradeshow marketing
With social media becoming a hub of connection in both business and personal worlds, it’s a good time to look at how you’re planning and implementing your online social media strategy to connect with your customers and potential customers, whether...
by Tim Patterson | Dec 1, 2009 | Public Relations, Social Media, Twitter, Video
Are you spending time or money on social media? Are you seeing a return on that investment? My guess is that it’s hard to tell. It could be that you’re not looking at it the right way or doing the right things in your company’s social media world....
by Tim Patterson | Nov 13, 2009 | Marketing, Social Media, Video
How do you combine your online social media friends with your other tradeshow marketing efforts? It’s a synergistic effort that crosses many online channels. I sat down and, inviting a few of my little friends, looked to explain how those little friends can help...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.