by Tim Patterson | Mar 18, 2021 | Presentation, Record Keeping, Tradeshow presenting, Tradeshow staff training, Tradeshow visitors, Video, YouTube
Tradeshows are hectic and chaotic and it’s easy to forget things when you’re in the midst of the maelstrom. Here’s a quick video on ten things that might be easy to...
by Tim Patterson | Mar 15, 2021 | Podcast, Promotional Products, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
Last April I had Rama Beerfas of Lev Promotions on the show to talk about how the pandemic had affected her world. Thought it was time to check in again and see what has changed in the meantime. Yes, at least some things have changed, including the challenges of...
by Tim Patterson | Mar 8, 2021 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
We’re overwhelmed with choices on a daily basis. How many decisions do we make, on average, in a single day? The answer may surprise you! On this week’s TradeshowGuy Monday Morning Coffee, I take a look at the decision-making process on choices large and...
by Tim Patterson | Mar 5, 2021 | Social Media, Tradeshow marketing, Video, YouTube
Yeah, everyone is tweeting or posting social media from tradeshows. But is there any plan behind those posts? Here are 7 great ways to make sure you’ve got cohesiveness to your social media outreach at...
by Tim Patterson | Mar 1, 2021 | Networking, Podcast, TSGMMCPodcast, Video, Vlog, YouTube
I had heard of the group Women in Exhibition, bur frankly admit that that’s about all I knew: that it existed. So I caught up with Katina Rigall Zipay, Creative Director at Classic Exhibits, and someone’s who’s been intimately involved in Women in...
by Tim Patterson | Feb 22, 2021 | Client Relations, Podcast, TSGMMCPodcast, Video, Vlog
Here at TradeshowGuy Exhibits, we’ve had the pleasure of working with Classic Exhibits, one of the top handful of exhibit manufacturers in the country, for over a decade. When the pandemic set it, it didn’t take long for them to do their best to adjust to...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.