TradeshowGuy Monday Morning Coffee, August 20, 2018: Vacations!
On this week’s TradeshowGuy Monday Morning Coffee, I plunge headfirst into a cold and bracing look at vacations, and how they can no only recharge your batteries, but can…
Determination
Determination. Perseverance. Dedication. Focus. Planning. Strategy. Tactics. Action. Articulate. Explain. Observe. Reframe. Review. Rest. Creation. Discussion. Examination….
Top 5 Challenges Facing Tradeshow Managers
Not every tradeshow manager faces the same challenges. Some are overwhelmed by being understaffed. Others have a boatload of shows to deal with and it seems as if there is never…
TradeshowGuy Monday Morning Coffee, August 13, 2018: Bill Lampton
On this week’s podcast/vlog, I catch up with Bill Lampton, Ph. D. I’ve been reading his great newsletter, Winning Words and Ways, for years. So when I asked him to join me for…
Delegate for Tradeshow Project Success
It’s a good question to ask: how much do you delegate for tradeshow success? Most clients I deal with have someone in charge of the overall tradeshow project. Maybe they’re a…
Small Event Collaboration to Generate Sales Leads
During a two-hour workshop with trainer, author and content marketer Kathleen Gage this week, I took more notes and learned more about small event collaboration for lead…
TradeshowGuy Monday Morning Coffee, August 6, 2018: Lifelong Learning
Without really knowing it until decades had passed, I became a lifelong learner at an early age. Today’s podcast/video blog lets me get into that a little bit with some of the…
After All is Said and Done at the Tradeshow: The Follow Up
After the tradeshow, you get back home, unpack the bags, get a good night’s sleep (hopefully), show up at the office and are faced with the next step: the follow up. For some,…
6 Tradeshow Marketing Trends to Keep an Eye Out For
This guest article on tradeshow marketing trends is courtesy of Sam Holzman of ZoomInfo. Despite our increasingly digital world, in-person events such as tradeshows and…
TradeshowGuy Monday Morning Coffee, July 30, 2018: Best Bosses
No guest on this week’s vlog/podcast – but a look into some of my best bosses, and a deeper look, thanks to Kevin Daum at Inc.com, on what it takes to be a really great boss….
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.