15 Ways to Stand Out in the Social Media Crowd
It seems everyone tweets. Everyone has a Facebook page. If they’re not on YouTube with their own channel, it’s coming soon. Your competition is popping up on Pinterest and…
Tradeshow Marketing Podcast: Interview with Jim Ferolo of Float Learning
Interview with Jim Ferolo, Creative Director of Float Mobile Learning. We talked a bit about what Float Mobile does – and then narrowed the discussion to an iPad app they…
10 Reasons to Share Content from Your Tradeshow Appearance
It seems like I’ve been doing a lot of list-making lately. Here’s another one! Branding: the content you share defines your company. Think before you tweet! Networking: share…
Goal Setting for Tradeshow Social Media Marketing
Do you have a set of clearly defined, easily measurable goals for each of your tradeshows regarding your social media marketing efforts? If not, here’s where to start. First set…
Ernest Hemingway Would Have Loved Twitter
Do you find that trying to learn social media is confusing, confounding and generally flummoxes you? Do you wish for a time when you didn’t have to worry about whether you needed…
Tradeshow Social Photo Sharing Do’s and Don’ts
How about a quick list of tradeshow social photo sharing do’s and don’ts when you’re on the tradeshow floor: Do: Take pictures of guests and booth visitors. Ask for permission to…
Should You Create An App For Your Tradeshow Appearance?
With the proliferation of smartphone and tablet apps and the declining difficulty of creating them, is it time to create an app for your own company for your upcoming tradeshow…
7 Things Your Social Media Consultant Won’t Tell you
Considering hiring a social media consultant to get your tweeting, Facebook posting and YouTubing ramped up, but don’t know where to start? Just because someone calls themselves…
13 Ways to Use QR Codes for Events and Tradeshows
Download a White paper or other digital bonus Signage for presentations to access related additional information Live chat: QR Code places a call to someone in your company that…
Last Day of Ski Season
Yes, it was the last day of ski season a few days ago here in Oregon at the ski resort I frequent, so I thought I should make note of it:…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.