3 Case Studies in Social Media Event Marketing (Videos)
One way to learn is to see what other people have done. You learn from both successes and failures. Here are stories of three successful efforts at using social media to promote…
8 Great Ways to Use an iPad Kiosk at Your Tradeshow Booth
iPads and tablets are pretty cool. The concept of having a hand-held tablet with amazing computer power has apparently taken over the world (thanks, Apple!) and launched a…
Dear Tradeshow Exhibit Buyer, (an open letter to first-time exhibitors)
Dear Tradeshow Exhibit Buyer, We haven’t met before, but I thought I might take a few moments to share some thoughts on your upcoming quest to find a new tradeshow booth…
Social Media Audit Explained (Video)
Every wanted to perform an assessment of your social media engagement? Here’s a short tutorial, along with a free download of the social media template that Communication One…
Generate Buzz By Getting Social For Your Next Tradeshow
This is a guest post by Matthew Brennan. Tradeshows can wield a terrific impact for businesses. The effect of waves of people coming to your tradeshow booth to find out more…
Five ways to use social media at your next trade show event
The following is a guest post by Amanda of It’s Blogworthy. Several years ago, trade shows were a completely different type of event. Vendors spent time face-to-face with…
Best Apps for Tradeshow Travel
A tradeshow attracts all sorts of people: vendors, exhibitors, store owners, tradeshow managers, booth handlers and more. They all have different goals at the show. But it’s safe…
Tradeshow Marketing IS Your Brand
Are you going to a tradeshow simply to sell products? Right! Of course you are! But seriously, there’s more to a tradeshow than just selling. Among other things, there’s no doubt…
Online Customer Service: a Personal Experience
Okay, it’s only happened a couple of times to me, but they were both significant, so they’re worth recounting. When I moved last year, Comcast said the best way to transfer…
What’s the World Domination Summit? Nothing Short of a World-Class Event
So how do they do it? How do the volunteer organizers of World Domination Summit pull off a top-notch, world-class event – including tripling the attendance in the past year?…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.