by Tim Patterson | Nov 25, 2019 | Fun, Podcast, Social Media, TSGMMCPodcast, Video, Vlog, YouTube
It’s said, by people in the know, that everyone should have a platform. What exactly is a platform? And do you need one? Do you need more than one? In this week’s TradeshowGuy Monday Morning Coffee, I take a short look at platforms: This week’s ONE...
by Tim Patterson | Nov 21, 2019 | Event Marketing, Fun, Podcast, Tradeshow marketing
Not too long ago, Josh Elledge of Up My Influence reached out to me and asked if I’d be a guest on The Thoughtful Entrepreneur podcast. Sure, why not? Sounds like fun! Take a listen: Josh posted The Thoughtful Entrepreneur podcast complete with transcript here....
by Tim Patterson | Nov 19, 2019 | Event Marketing, lead generation, Marketing, Post-Show Follow Up, Tradeshow marketing
Many people look to a yearly tradeshow as a single event, a one-time experience where everything is on the line. In a sense, it’s hard to argue against that viewpoint. So much is on the line. The booth rental space is expensive. It’s not cheap to get your exhibit...
by Tim Patterson | Nov 18, 2019 | Podcast, Tradeshow Exhibit, TSGMMCPodcast, Video, Vlog, YouTube
What are your blind spots? Well, sometimes it’s hard to identify blind spots because, well, frankly, you’re blind to them! Often you need help to learn your blind spots. Let’s take a look at blind spots on this week’s TradeshowGuy Monday...
by Tim Patterson | Nov 14, 2019 | Event Marketing, Guest Post, Marketing, Promotional Products
This is a guest post by Ben Llewellyn of Ultimate Banners. There’s no shortage of benefits that come with attending an exhibition, which is why it is something that a lot of event promoters and businesses do. However, that’s not to say that a successful exhibition is...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.