Best tradeshow marketing tips and case studies. Call 800-654-6946.
Best tradeshow marketing tips and case studies. Call 800-654-6946.

Podcast

TradeshowGuy Monday Morning Coffee, March 13, 2017: Natural Products Expo West 2017

Long days on your feet. Snacking on tasty samples from one side of Anaheim Convention Center to the other. Setting up tradeshow exhibits. Tens of thousands of industry people checking out products, thousands of exhibitors vying for attention in crowded halls.

“There’s nothing quite like it!” I’m sure you’d say the same thing about CES, Burning Man and SXSW. Big shows, chaos and overloaded senses.

The morning after I returned from Anaheim (delayed flight got me home just after midnight, thankyouverymuch!), so I’m a little weary, but figured that I’d give the TradeshowGuy Monday Morning Coffee Vlog a shot anyway. Enjoy:

ONE GOOD THING: Natural Products Expo West.


Audio Podcast Version

TradeshowGuy Monday Morning Coffee, March 6, 2017 [video replay & podcast]

On this week’s coffee, I spend some time going over the question of asking better questions. If we learn to ask better questions, we’ll get better information. So what does it take to ask better questions? Take a look:

Notes from this week’s vlog:

Fast Company article by Stephanie Vlozza

Lifehack Article

TED talk on asking better questions

ONE GOOD THING: The Portland International Airport


Audio Podcast Version:


Get the free report “7 Questions You’ll Never Ask Your Exhibit House”

TradeshowGuy Monday Morning Coffee, February 27, 2017 [video replay & podcast]

Had a great chat with Ashley Blalock of the Ashley Avery Agency in NYC, an agency that provides models and spokespersons for tradeshow exhibitors. It was a fun and informative chat – check it out:

Ashley’s One Good Thing included two books!

Zero to One by Peter Thiel with Blake Masters

#GirlBoss by Sophia Amorusa

And you can find the Ashley Avery Agency here.


Audio Podcast Version:

Sell or Die Podcast: Are Tradeshows Even Worth it Any More?

As much as I love Jeffrey Gitomer’s sales training (along with books, speeches, podcasts and more), I wasn’t sure where he’d come down on the idea of using tradeshows as a way to generate leads and sales. But when I saw the new Sell Or Die Podcast with Jeffrey Gitomer and Jennifer Gluckow, I had to share. This is just a brief snippet they posted on YouTube talking about tradeshows, and it’s a great start to the discussion:

Hmmm…maybe I should tell them about the TradeshowGuy Blog? As an old radio guy, I could probably figure out what to say as a guest on their podcast! Check out the Sell or Die podcast here.

Tradeshow Marketing Podcast: Lew Hoff – Bartizan

Lew Hoff of Bartizan Connects
Lew Hoff of Bartizan Connects

I had a chance to catch up with Lew Hoff, President of Bartizan Connects recently. We spoke a few years ago when the iLeads tradeshow lead tracking tool was fairly new. Its had a chance to grow up a bit since then, so Lew and I discussed what iLead really does in this day and age and how it’s quickly becoming a smartphone and tablet tool that you can use anywhere at the tradeshow – not just on the show floor.

[powerpress url=”http://www.tradeshowguyblog.com/wp-content/uploads/2014/11/TSMPodcast-LewHoff-Bartizan.mp3″]

Learn more about Bartizan here.

Here’s more information on the iLeads app.

Podcast: Mike Vincent Interview

Recently I posted a video call “QR Codes FAIL” on my YouTube/tradeshowmarketing channel and here on the blog. It was meant to show that QR Codes don’t always work as intended.

Mike Vincent of FanFareMobile.com chimed in with a comment about using SMS codes, since they’re so much easier.

Since my knowledge of SMS codes is limited, I hooked up with Mike to discuss the issue…and out of that came this podcast.

Find Fanfaremobile.com here.

Podcast: RegOnline.com’s Eric Olson Interviewed

“Active Network is the leader in online registration software and event management software to all industries.” At least, that’s the claim in their website. As far as I can see, that claim is not only substantial, but after looking thoroughly at least one of their tools, it’s substantiated.

Recently I had the opportunity to view their online registration product, RegOnline.com, up close at a demo in Portland. It was an hour-long look under the hood of an adept tool that is used to handle all of the various complexities of event registration – and handle it well and without fuss.

RegOnline.com seemed interesting enough to warrant a little deeper digging, so I hooked up with General Manager Eric Olson for a podcast interview to discuss the service in more detail.

Active Network

RegOnline.com

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