by Tim Patterson | Sep 20, 2018 | Logistics, Shipping
So many exhibitors leave the end-of-tradeshow logistics to their staff or to the I&D crew. But what happens at the end of the tradeshow can have an impact on your bottom line and frankly your peace of mind. Unless you’re intimately involved in the end-of-tradeshow...
by Tim Patterson | Apr 17, 2018 | Shipping
When it comes to tradeshow shipping, you certainly have options. And, like all of the aspects of tradeshow marketing, there are many moving parts. No pun intended. For shipping, to make it easy, rely on great tips from the Freight Pros, who remind you that it all...
by Tim Patterson | Dec 29, 2017 | Budgeting, Custom exhibit, Shipping
Oh yes, tradeshows can be very expensive, so what should you do to save money when exhibiting at a tradeshow? Let’s take a look at just a handful of ideas. Partner with a bigger exhibitor. You may be a perfect complement to a partner with a much larger booth presence....
by Tim Patterson | Aug 11, 2017 | Budgeting, Custom exhibit, Custom tradeshow booth, Logistics, Marketing, Pre-show marketing, Shipping
As a company owner, salesman and project manager for TradeshowGuy Exhibits, I get tradeshow marketing questions. Hoobooy, I get a lot of questions. I thought it might be fun to answer a handful of the most common questions I get. Our shipping costs are sky-high. How...
by Tim Patterson | May 1, 2017 | Logistics, Shipping, TSGMMCPodcast
Yes, I tried to play back the recorded interview on Facebook but for whatever reason it wasn’t working. Still more research and practicing to make it work. But in the meantime, all the content is here! Got a chance to chat with John Halvorson of Transgroup...
by Tim Patterson | Oct 7, 2016 | Custom exhibit, Custom tradeshow booth, lead generation, Logistics, Marketing, Shipping, Tradeshow visitors
Sometimes I get tradeshow exhibiting questions. Well, frankly, I get a lot of questions. Some of them are even about tradeshow marketing! It’s worth seeing what people are asking, as well as what they’re thinking but not asking (I think!). Q. Are tradeshows really...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.