Walking the floor of the Natural Products Expo West show in Anaheim, one is overwhelmed by the sheer number of tradeshow exhibitors and visitors. According to New Hope, the organization that puts on the show, there were over 80,000 visitors this year, and over 3,100...
it was a good Natural Products Expo West 2017 for all of us here at TradeshowGuy Exhibits! We welcomed three new clients at the show: Dave’s Killer Bread/Alpine Valley Bread, Schmidt’s Natural Deodorant and Wedderspoon Manuka and Organic Gourmet Honey....
All this talk and angst about ‘repeal and replace!’ Yet it happens all the time in the tradeshow world. Yesterday I walked the floor of the Natural Products Expo West show in Anaheim as exhibitors assembled exhibits for business later in the week. Many of the...
On this week’s coffee, I spend some time going over the question of asking better questions. If we learn to ask better questions, we’ll get better information. So what does it take to ask better questions? Take a look: Notes from this week’s vlog:...
Seriously, isn’t that an absurd question to ask about tradeshow marketing: are you Hendrix or Hemingway? Or maybe not. Let’s have a little fun for a moment. Picture Jimi Hendrix standing at the edge of your tradeshow booth, or on a small stage in your booth,...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.