It’s the Follow Up, Stupid!
In the 1992 Bill Clinton Presidential Campaign, his advisors made sure the campaign talking points were focused on the economy. So much so that they held as their campaign mantra…
Booth Babes: Again, Why?
I’ve seen several writers and new sources chime in recently on the controversy of hiring models, aka ‘booth babes’ at tradeshows to attract attention. Here the CBC looks at the…
![10 Steps to Tradeshow Success [Infographic]](http://bagsofideas.co.uk/img/10-Steps-To-Trade-Show-Success-Infographic.jpg)
10 Steps to Tradeshow Success [Infographic]
The good folks at Bags of Ideas in the U.K. reached out to me asking if I’d be interested in sharing a new infographic from them. It’s great: succinct, easy to understand and to…
Are You Ready For A New Exhibit?
How do you know when it’s time for your company to invest in a new exhibit? While the answer will vary from company to company, there are a number of common factors that can help…
Mastering High Volume Traffic at the Trade Show Booth
This is a guest article by Todd Millet, known as Tradeshow Joe. When was the last time you were managing a trade show booth with way more visitors than it would ever be possible…
7 Ways to Mentally Prepare for Attending a Tradeshow
Put the pedal to the metal! Time to gear up for fall! Summer is winding down and we get to return to normal soon! Whatever normal is. And whatever it is, the chaos, hustle and…
Tradeshow Marketing Book Update
I’ve posted on Facebook and Twitter in the last several months about my book-in-progress, including at one point running a Survey Monkey poll asking people to chime in on…
Why Get a Charging Station for Your Booth?
Mel and Kevin of Classic Exhibits take some time to answer questions about the very popular charging stations. There are a lot of reasons to consider adding a charging station -…
Essentials of Tradeshow Booth Design: Slide Deck
If you got a chance to see the webinar I did recently with Handshake, thanks! I hope you got something useful out of it. I’ve had a handful of requests for the slide deck so…
How Cloud-Based POS Software Can Benefit Tradeshow Exhibitors
The following is a guest post by Jodie Pride: Cloud-based point of sale systems are becoming increasingly popular, especially among smaller retailers. They are usually less…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.