Last week I sat in with the good folks at Handshake.com and offered a look at Tradeshow Logistics: Getting Your Ducks in a Row. It’s a part of tradeshow marketing that is critical, but tends to be set aside in favor of things such as pre-show marketing, staff...
The tradeshow industry continues to show strong growth from year to year. Our friends over at Veloxity Inc. created a very informative infographic that shows loads of details about the tradeshow industry. Take a look: ...
Some companies upgrade their large island booths every year. Must be nice to have that budget! Other companies hang on to their old ten-foot inline booth for a decade or more because ‘hey, it still looks good and we can still set it up! Why change?” Why...
You may have done tradeshows for years, or maybe you’re just getting started. In any event, it’s important that you don’t lose sight of one of the key understandings of doing tradeshows: It’s a mountain of responsibilities. If you’re the...
Tradeshow Success is built on a lot of moving parts, and it’s often hard to know exactly how successful the show is unless you track the details. So let’s dive in a little and see what 8 essential tradeshow metrics mean the most to your overall success. Booth...
Choosing an exhibit contractor can be a daunting task. Even though your current exhibit house might be competent, are they doing all they can to make your new exhibit experience as good as it can be? Often it comes down to knowing which questions to ask. In this short...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
![Tradeshow Logistics [Webinar Replay]](https://www.tradeshowguyblog.com/wp-content/uploads/2016/08/Screen-Shot-2016-08-01-at-9.49.57-AM.jpg)
![The Power of Tradeshows [Infographic]](https://www.tradeshowguyblog.com/wp-content/uploads/2016/07/Veloxity-Infographic-Trade-Shows.png)
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.