Best tradeshow marketing tips and case studies. Call 800-654-6946.
Best tradeshow marketing tips and case studies. Call 800-654-6946.


TradeshowGuy Monday Morning Coffee: July 24, 2017 [video replay/podcast]

I sat down with Jay Tokosch of Core-Apps on this week’s TradeshowGuy Monday Morning Coffee. Jay’s been in the industry for about eight years, and is CEO of Core-Apps, which creates apps for show organizers, show management software, apps for exhibitors and more. Check out Core-Apps when you get a moment, and be sure to look at the ShowcaseXD app here. Fun and lively conversation – check it out:

ONE GOOD THING: I saw the movie Valerian and the City of a Thousand Planets over the weekend. Critics say it’s the standout movie of the summer, and I don’t disagree. It’s a gorgeous movie, a pretty good story led by a couple of unknowns, but supported by a notable cast including Clive Owens, Ethan Hawke, Rihanna and Herbie Hancock (!). Good stuff. See the trailer here.

Learn about


TradeshowGuy Monday Morning Coffee: July 17, 2017 [video/podcast]

TradeshowGuy Tim Patterson on his weekly podcast, looks at how to get out of a creative slump, whether it’s writer’s block or some other creative endeavor, using brainstorming and other techniques to come up with new ideas.

Today’s ONE GOOD THING: “So Much Things to Say: The Oral History of Bob Marley” by Roger Steffens.

Oh, I also mentioned that I do a reggae show every week on It’s Monday night at 6 pm and yes you can listen live at that link.


TradeshowGuy Monday Morning Coffee: July 10, 2017

On this morning’s TradeshowGuy Monday Morning Coffee, a quick romp through time management and time blocking and how it can help bring a little structure to your day. Also, some of the specifics of tradeshow lead follow up.

And finally, ONE GOOD THING: Silver Falls Park in Oregon.



TradeshowGuy Monday Morning Coffee: July 3, 2017 [video/podcast]

A review and commentary on IFT 2017, the International Food Technologists show in Las Vegas in late June. Also, what to do and what NOT to do in a tradeshow booth, as seen at IFT! And, one good thing!

This week’s ONE GOOD THING: Al Franken’s “Giant of the Senate” newly released book.


TradeshowGuy Monday Morning Coffee, June 26, 2017 [video replay/podcast]

I’m in Las Vegas for the IFT 2017 show (that’s the International Food Technologists), and I spend a few minutes discussing how I approach walking the floor of the show. Also, a quick look at the Beatles Cirque du Soleil show.

ONE GOOD THING: The Beatles Love show by Cirque du Soleil


TradeshowGuy Monday Morning Coffee, June 12, 2017

TradeshowGuy Tim Patterson discusses the philosophy and application of continuing education for person and professional reasons. What does it take to be a lifelong learner? Take a look:

Mentioned in the show: Peter Shankman’s Shankminds.

And if you want to wish someone a Happy Birthday, you can send them this!

Here’s the audio version. Be sure to subscribe to the podcast here.


TradeshowGuy Monday Morning Coffee, June 5, 2017 [video replay and podcast]

Exhibit renting vs. exhibit purchase: which makes more sense? There’s no one answer, and often there’s not a clear answer. But I spoke to Mel White, VP of Marketing and Business Development for Classic Exhibits in Portland, Oregon, to go over some of the aspects of the question on today’s TradeshowGuy Monday Morning Coffee:



TradeshowGuy Monday Morning Coffee, May 29, 2017 [video replay and podcast]

it’s a holiday, but hey, I’m still in front of the camera and microphone for TradeshowGuy Monday Morning Coffee! A quick look at Memorial Day, unpacking the new 50th anniversary Sgt. Pepper, entertaining and educational podcasts and more:

Listen to the podcast and subscribe here.

Show Notes:

Sgt. Pepper’s Lonely Hearts Club Band 50th Anniversary Edition

Timberline Lodge Ski Area


Your Tradeshow Visitors Want These 6 Things From You

Podcast: S-Town

Podcast: No Such Thing as a Fish

Podcast: In The Dark

Podcast: Rolling Stone Music Now



TradeshowGuy Monday Morning Coffee, May 22, 2017 [video replay and podcast]

What does it take to create better focus? I take a look at a few things that work for me, and a few more that might work if I used them. Also, a quick recap of the Sunday adventure where, thanks to car problems, a 3-hour drive took about ten hours:


TradeshowGuy Monday Morning Coffee, May 15, 2017 [video replay & podcast]

Dale Obrochta joins me today for a wide-ranging discussion of tradeshow marketing, focusing on how to draw a crowd at a tradeshow booth, and once you do that, what you do with it! Dale and I had a great time on this interview – which didn’t make it live to Facebook because I’m still wrestling with the software that interacts with Facebook live. AAAND, when I checked the video screen recording, his video was gone, but the audio remained. Must be a Ghost in the Machine, makes me #wannacry. Yikes. But we punted: Dale sent along a handful of photos which almost makes it look like he’s live with me if you squint or forget to put your readers on. Take a look – or listen to or download the audio podcast below:

Find Dale here:

Put a Twist On it

YouTube channel: I Talk DEO


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