Some people digest statistics like they’re eating chocolate cake. Others would rather eat a bug. But you have to admit, knowing the numbers can help you in your preparation and execution of your tradeshow marketing program. So let’s look at a few statistics and see...
Less than a week from the Cannabis Collaborative Conference in Portland at the Expo Center. It’s next Wednesday and Thursday the 23rd and 24th of January. I’ve attended the show three times, and this is the first time as an exhibitor. I’m looking forward to it, but I...
This is a guest post by Stacy Gavin. From celebrity promoters to next-level artificial reality adventures, trade shows are becoming less about selling and more about experiencing. And that’s by design, as trade show trends shift with culture at large. Today, there are...
Most companies we work with at TradeshowGuy Exhibits work with one exhibit house for several years, and the urge to change doesn’t come around much. Maybe you’ve been comfortable or years, but something changes. Could be minor, could be major. But it does happen....
In this week’s vlog/podcast, I got a chance to learn quite a bit about something with which I’m not very familiar with: international tradeshow exhibiting. I’m guessing that a lot of us don’t get a chance for much exhibiting in Dubai, France,...
I got a chance to play a little with the new Classic Exhibits Gravitee “No Tools” Tradeshow Exhibit. Having a hands-on experience is better than reading about it. And if you can’t get a hands-on experience, you can at least see mine: What about the...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.