by Tim Patterson | Aug 31, 2020 | Event Marketing, Podcast, Tradeshow marketing, Tradeshow staff training, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
In the midst of a pandemic, what’s a nationwide staffing entity to do? In this week’s TradeshowGuy Monday Morning Coffee, we find out how one agency is doing it, anyway. Jane Gentry, CEO of Fusion, spoke with me about how they’re addressing the...
by Tim Patterson | Aug 28, 2020 | Video, YouTube
We’d all love to have great clients. But are you a great client? It goes both ways. In this short video, I take a look at the ways you can be a great...
by Tim Patterson | Aug 24, 2020 | Booth Design, Event Marketing, Marketing, Podcast, TSGMMCPodcast, Video, Vlog, YouTube
It’s been several months since we caught up with John Pugh and Marcus Vahle of Share Experience, a company they launched less than a year ago near Pittsburgh on the banks of the Ohio River. With the pandemic affecting the events industry, every company in the...
by Tim Patterson | Aug 21, 2020 | Branding, Custom exhibit, Event Marketing, lead generation, Logistics, Marketing, Post-Show Follow Up, Pre-show marketing, Promotional Products, Rental Tradeshow Exhibit, Tradeshow Exhibit, Tradeshow Photos, Tradeshow presenting, Tradeshow staff training, Tradeshow visitors, Video, YouTube
With tradeshow marketing on the sidelines, now is as good a time as any to brush up on your tradeshow marketing skill and knowledge. And here’s a great place to find a whole lot of tradeshow marketing tips – all in one place, and all worth their weight in...
by Tim Patterson | Aug 17, 2020 | Podcast, Sales, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
Every industry is going through changes. Some are dealing with the pandemic better than others. But one thing common to every industry is the need to create sales. On this week’s TradeshowGuy Monday Morning Coffee, I check in with sales trainer and coach Jeff...
by Tim Patterson | Aug 14, 2020 | Marketing, Record Keeping, Video, YouTube
We all get the same amount of time: 24 hours a day, 365 days a year. Everybody could use a little help in managing their time. There are some tried and true tips on time management, and in this short video, I share a few of...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.