by Tim Patterson | Jun 29, 2020 | Branding
TradeshowGuy Monday Morning Coffee is a weekly video business diary, although sometimes we veer into personal stuff. Hey, all business is personal, right? This week, I explore music and what it’s meant to me all of my life. tim-patterson · TradeshowGuy Monday...
by Tim Patterson | Jun 25, 2020 | Event Marketing, Marketing, Tradeshow marketing
Exhibitor Magazine just sent out a pair of reports detailing research on how tradeshow attendees view the coming return to “normalcy” for tradeshows, events and conferences. In the first report, Enigma Research polled 2000 live event attendees to gauge...
by Tim Patterson | Jun 23, 2020 | Custom exhibit, Custom tradeshow booth, Rental Tradeshow Exhibit, Tradeshow Exhibit, Tradeshow marketing
Our main exhibit design and fabricator, Classic Exhibits, offers up four new galleries with what looks like a significant addition to Exhibit Design Search. Here are the four new galleries: PlaceLyft Office SolutionsHand Sanitizer StandsOffice/Retail LightboxesSafety...
by Tim Patterson | Jun 22, 2020 | Podcast, TSGMMCPodcast, Video, Vlog
In which I catch up with Brad Kleiner of Grounded by Cedar Root to talk about transitioning during the COVID-19 Pandemic, sales training, leadership coaching and one-on-on coaching and more. tim-patterson · TradeshowGuy Monday Morning Coffee, June 22, 2020: Brad...
by Tim Patterson | Jun 18, 2020 | Podcast, Tradeshow marketing, Tradeshow visitors, Video, YouTube
Chris Voss is the host of several podcasts, all of which are found on the Chris Voss Show Podcast Network. He reached out to me last week to ask me to appear with him on his show. Here’s how it went: Thanks to Chris for inviting me! Great fun, no doubt. Check...
by Tim Patterson | Jun 16, 2020 | Booth Design, Branding, Custom exhibit
If you’ve ever been to TradeshowGuy Exhibits’ Exhibit Design Search over at TradeshowBuy.com, you know there are literally thousands of exhibits and accessories to browse. And yes, you can search for anything there and narrow down your search pretty...
by Tim Patterson | Jun 15, 2020 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
tim-patterson · TradeshowGuy Monday Morning Coffee, June 15, 2020: #BlackLivesMatter Black Lives...
by Tim Patterson | Jun 12, 2020 | Booth Design, Branding, Budgeting, Custom exhibit, lead generation
Yes, tradeshow marketing takes more than five days. Of course it does! It’s an ongoing process that keeps tradeshow managers up at night, especially when shows are impending. Some shows last about that long! So, what do I mean by the five day tradeshow marketing...
by Tim Patterson | Jun 8, 2020 | Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
I connected with Micheal and Gail a decade ago when they made their first appearance at Natural Products Expo West. They’ve been back every year, using the national show as a way to connect with more and more buyers, distributors, colleagues and fans. We finally...
by Tim Patterson | Jun 3, 2020 | sustainability
Some of your employees may not be worried about the coronavirus COVID-19, and others may be experiencing high anxiety. It’s not predictable, but it is important is to be able to address those concerns. Not only with effective barriers between close-together...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.